Movotiv Services

 
 

I work with the internal teams of companies to develop a point-of-view about the future of your industry and then demonstrate it through the design and development of innovative, often transformational products, services and systems. We define a vision of “what’s next” and where to place some intelligent bets in your future investments, brand evolution and product and service portfolio.

The opportunities are usually influenced by … 1) at the convergence of industries, 2) digital transformation and 3) the intersection of sensors, computing, analytics, iterative development and continuous learning.

Topics & Activities to Define What’s Next

 

Strategic Consulting

Enhance consumer understanding of “what your car can do”, lessen confusion, enhance value and plan for what will come next.

 

Concept Development

A consumer’s past memories, current moments of experiences and future anticipated memories (hopes) are the building blocks of brand perception and trust.

Innovative Feature & Domain Developent

Do your internal teams have a clear primary experiential goal and vision that will both evolve your brand and challenge the industry in the years to come?

 

Point-of-View Reports

Are your cross-disciplinary teams tackling the design challenges of “what comes next” in a systematic and orderly way? Do they have a measurement framework to progress towards new experience delivery and brand evolution?

New Organization Creation

Do you need a new HMI or User Experience practice. Do you need to evolve your company’s current philosophy, processes and capabilities to be in-line with these contemporary practices/

 

Guide Teams w/ Roadmaps

Is your aspirational product and service roadmap clearly defined? Are technology, business, consumer strategy and brand stakeholders bought-in and aligned?

Is it clear as to what will make your future product and service systems unique and compelling? Do you know what to design now, in the near-term and in the long-term?

movotiv

Product, Service & Emotional System - Design Consulting, Advising & Collaboration