Movotiv Services & Expertise
I work with corporations, suppliers, new ventures, and other organizations to chart the future and design what comes next in the Automotive & Mobility industries. Together, we find answers to critical questions and incubate innovative and transformational products, services, and ecosystems.
Usually these opportunities are 1) at the convergence of industries, 2) influenced by digital transformation, and 3) at the intersection of sensors, high-performance compute, analytics, intelligent systems, and unique interaction paradigms.
I can integrate & work as an extension of your teams or bring-in a small group of world-class collaborators to creatively solve problems, provoke, introduce new partners, provide vision and inspiration that results in increased customer and brand value.
Define Your Next Interactive Dialogue
Are you competing on price, competitive pressure, or brand value? Are you keeping-up with emerging tech and digtal transformation. Are you connecting with your customers on an emotional level?
Craft a Vision, Experiment & Disrupt
Do your internal teams have a clear primary experiential goal and vision that will both evolve your brand and challenge the industry in the years to come? Do you have a pipeline of innovation and experimentation with supporting measurement & validation techniques to inform your product portfolio?
Doing More With What You Have to Inform What’s Next
Enhance consumer understanding of “what your car can do”, lessen confusion, enhance value and plan for what will come next.
Define the Right Human-Centered Process
Are your teams marching to the same human-centered process beat? Do your teams co-create and rapidly iterate with your consumers and customers?
Guide Teams w/ Roadmaps
Is your aspirational product and service roadmap clearly defined? Are technology, business, consumer strategy and brand stakeholders bought-in and aligned? Are you establishing collaborative visions with hyperscalers and ecosystem partners?
Do you have a plan with levers that ensure that customers will find your future products, services, and systems unique and compelling? Do you know what to design now and how to make it better in the near & long-term?
Define What Comes Next
Are your cross-disciplinary teams tackling the design challenges of “what comes next” in a systematic and orderly way? Do they have a measurement framework and prototyping infrastructure to progress towards continuously improving and new capabilities and brand evolution?
Find Answers to Crtical Questions with the Right Partners
Are you working with the best research, design, fabrication and production suppliers in the industry? Do your suppliers consistently over deliver and make recommendations of how to improve your business?
Your Guide to Understanding Experiences & Memories
A consumer’s past memories, current moments of experiences and future anticipated memories (hopes) are the building blocks of brand perception and trust.
movotiv
Product, Service & Emotional System - Design Consulting, Advising & Collaboration